More booked jobs. Fewer wasted ad dollars.
We run your Google Ads, Local Service Ads, SEO and website as one system, then judge it by a single number: what each booked job cost you. Not clicks. Not impressions. Not leads that never pick up.
Never sold to a second contractor.
For each channel, any day you check.
You keep the ad accounts, website and data.
Where are your jobs slipping away right now?
Most companies lose work in one of four places. Find yours and see where we start.
Homeowners nearby are hiring someone they found first
Search your main service plus "near me" from your own driveway. Do you hold a spot in the Local Service Ads, the map pack and the paid results, or do competitors own all three?
Is your Business Profile set to the right primary category, with each service listed, photos from actual jobs, and fresh reviews landing monthly?
Does one source carry the whole company? If it dries up for a month, the schedule goes with it.
Your budget goes to clicks and calls that never become work
Are DIY searchers, job hunters and people outside your service area eating your ad budget, or calling about jobs you don't take?
Can you name your cost per booked job for each channel, or just your cost per lead?
When someone clicks your ad, do they land on a page for that exact job with your number up top, or on your homepage?
The homeowner was ready. A competitor got back to them sooner
When a homeowner reaches out at 7 p.m. or while you're on a job site, how long before someone gets back to them?
Does a new lead get a string of follow-ups over several days, or a single call and silence?
Is the same homeowner sold to several contractors, so you're bidding against them before you've seen the job?
You pay every month and still guess where the work comes from
Do you know which channel each booked job actually came from?
Are you juggling separate vendors, logins and reports, with no one owning the outcome?
Does anyone review your spend with you each month and tell you what to cut and what to grow?
Home service owners who grew with us.
Real owners, on camera, in their own words. Not an anonymous percentage.
Three steps to a fuller schedule.
Each week without a plan, the biggest jobs in your towns go to whoever answered first. Here's how that becomes you.
Grab a 15-minute call
Walk us through your towns, your most profitable jobs, your crew capacity and your goals for next year.
Get a written plan
We lay out the channels, the budget, a target cost per lead and expected volume for your market. Specific to you, never copy-paste.
Fill the schedule
We launch your campaigns, lead follow-up and dashboard. Paid channels can start producing calls within days of going live.
All your spend and leads, in one report.
A live dashboard and phone app you can check any day. No spreadsheets, no taking our word for it.
Your spend broken out by channel and by day
Each new lead: who they are, where they live, what they need
Cost per booked job on each channel, so your next dollar goes where it pays
Review activity plus every request we sent out
Eleven services, one team.
Every channel that books jobs, under one roof.
We pick the channels that fit your trade, your towns and your season, then run them as one plan.
Leaning on a single lead source is how a good year turns into a slow one. We combine the channels that suit your trade: urgent calls from search, planned projects from social and mail, repeat work from SEO and reviews. When one channel cools off, the rest keep the phone busy.
Made for owners ready for more work.
Our clients are established contractors, from single-location shops adding a crew to multi-location operators, who want more of their most profitable jobs.
Get found and earn trust
The foundation every channel depends on: website, Business Profile, reviews and Local Service Ads.
Keep the calendar full all season
Layer on Google Ads, Facebook and Instagram, instant lead texts, and a single report covering it all.
Own your market on every channel
All channels pulling together, planned each month around your seasons and your crews.
Run every location as one
Each branch gets its own plan and numbers, with a combined view of the whole company.
We're a good fit if
We're not the right fit if
We build it. We run it.
No long-term contracts. Period.
Month to month from the start. Cancel with 30 days' notice and you keep:
Marketing and lead generation for established home service companies.
Vanguard works only with home service contractors. We run the ads, SEO, websites and follow-up that turn local searches into booked jobs.
Straight answers before you call.
What exactly would you handle for my business?
Everything that brings in work: Google Ads, Local Service Ads, Facebook and Instagram, SEO, your website, your Business Profile and reviews. A single team owns it all, and every lead and dollar shows up in a single dashboard.
What will it cost me?
That depends on your trade, your towns and the competition. On the call we work out a real number from what a booked job is worth to you. No long-term commitment.
Is ad spend billed separately?
Yes. Ad spend is charged by Google and Meta directly to accounts in your name, so you see every dollar. Our management fee is billed on its own.
Will my leads go to other contractors too?
Never. Each lead comes from campaigns under your company name and number, so it reaches you alone. Angi, Thumbtack and HomeAdvisor work the opposite way.
How soon will the phone start ringing?
Paid channels can produce calls within days of launch. SEO builds more slowly, usually over three to six months, so we lead with ads while it grows.
What if I want to stop?
Let us know and we wrap up when your billing month ends. Your ad accounts, Business Profile, website and reviews stay with you.
Can you handle several locations?
Yes. Whether you run one shop or several, we plan each market separately on the call and report on them together.
What trades do you serve?
Only home service companies. That focus means we know your seasons, your buyers and what turns an inquiry into a scheduled job. That covers roofing, HVAC, plumbing, electrical, garage doors, windows and doors, fencing, decks, kitchen and bathroom remodels, flooring, painting, landscaping, tree work, land clearing, concrete and hardscaping, junk removal and dumpster rental.
Ready for one team that owns the results?
Spend 15 minutes with us. You'll see how much high-value work your towns can support and exactly how we'd go after it.
Ahead of the call we study your towns, your competitors and the searches homeowners in your trade actually make.
The right channels for your market, a realistic cost per lead, and the volume to expect.
The plan is yours either way. If we work together, it's month to month, and most campaigns can go live within a few days.
We'll map the channels, budget and cost per job we'd expect in your market. The plan is yours either way.
Check your numbers yourself.
Free calculators and guides made for contractors. No call required.